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Opinion Research

Good research should drive your decision making and guide your path in charting your own success story. Whether a political campaign or moving your business up to the next rung of the corporate ladder, you can rely on Gilmore | Davis Strategy Group not just to passively run a survey but to be an active and integral member of your team.

Based on a decade of broad-ranging experience in nearly all fifty states, we know that a good survey begins with questionnaire development, one that is tailored to meet your specific needs and goals. We will ensure that the right questions get asked so that your messaging is accordingly on point. We utilize cutting edge technology and data to ensure that you are at the forefront of the opinion research world. We believe in live interview surveys that interview on both landline and cellular telephones. We pride ourselves in letting the data speak and not overly manipulating. Tried and true experience finds that the more you manipulate, the more you lose sight of actual voter attitudes. We won’t sugar coat our findings and we won’t cut corners. And while our surveys may cost a little more than a robo pollster, you can rest assured that you are getting the best results in the industry.

If you're interested in polling, send us an email at

News clips from Gilmore | Davis Strategy Group polling:

Governor: Poll shows 69% support for Highway Tax

Arkansas releases results of COVID-19 survey

Safe Surgery poll shows overwhelming support

Arkansas governor makes road tax main priority for 2020

Good Roads director touts benefit of Issue 1

Example of opinion research from Gilmore | Davis Strategy Group:

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